I found it best to go with the Tenderloin project because it provides me with the most resources and I think I have an idea of my potential panel of experts already.
Problem
San Francisco’s Tenderloin district is far from being anything tender. It serves as the center of constant drug dealing, loitering, and homelessness. Small businesses suffer from the negative foot traffic and the community stays in this unsafe standstill.
Purpose
The purpose of this project is to provide an alternative to bring communities together to raise awareness of the conditions in the Tenderloin, increase positivity, increase business, which in turn would change the stigma it has had for so long. That alternative is the recent craze of the Pop-up industry. Pop-up restaurants are collectives who do not yet have a permanent location, so they temporarily ‘rent’ kitchens of existing restaurants all over town to showcase their foods or have a lone foodcart/foodtruck that go to designated area (Off the Grid). This way, they can test their popularity without diving deep. Using the Pop-Up industry has been suggested because it has grown the reputation to bring in patrons from the city to wherever their location is of the night. If they would locate to areas of the Tenderloin, it would give reason to residents of other neighborhoods to give it a chance. That would increase the numbers in the diversity of the present foot traffic and increase the positivity of the district.
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